![]() The following is borrowed from a May 12th article in The Telegraph. I encourage you to read the entire article but I share with you the part most likely to resonate with letter writers. "Now that anybody can buy a laser printer for £99, immaculate 16 point Helvetica is no more glamorous than half a pint of milk. Now that any fool can reach several million people in a few clicks, the hand-written letter or postcard assumes explosive social and commercial impact. I often advise clients to write letters, not build websites. It’s more valuable and impressive to have 50 people admiring your handwriting than have five million hitting the delete button." This expresses well the value--the increasing value--of the handwritten word. You can read the entire article HERE.
2 Comments
8/21/2012 07:06:18 am
You must be a fellow ink lover; perhaps a Diamine lover especially?
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Letter Matters
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